About zenna

Why I built zenna

I started building zenna because I was tired of watching good ideas get lost between the plan and the work. After years of running a digital agency, I kept seeing the same thing. An idea would come up in a meeting, the draft would live in a document, and the next step would be buried in a message. Someone had to remember how it all fit together. I wanted a system that could keep those pieces connected.

Audra CarpenterAudra CarpenterFounder of zenna

The work behind the work

zenna started with content. But the work rarely stops when a post goes live. There’s a campaign to run, a lead to follow up with, and client work to keep moving. We built zenna to give those pieces a place to stay connected.

Content workspace · Example

  1. Idea

    A useful starting pointAnswer a question your customers ask.

  2. Content Stack

    One idea, connected piecesAngle · brief · drafts

  3. Blog, email and social

    BlogEmailSocial

  4. Review and publish

    Check the facts. Refine the draft. Choose what goes out.
Sales & client workspace · Example

  1. Inquiry

    A conversation to keep track ofA request to discuss working together.

  2. Follow-up

    Your reply, ready to reviewThank them for reaching out. Suggest a next step.

  3. Client work

    Keep the next steps togetherProject brief
    Draft for review
    Approval notes

What we believe

AI can help you shape a rough idea, get a draft moving, or work out what to say next. You know your business and the people you’re speaking to. Those decisions stay with you.

See how zenna works Read our ethics statement