AI Features

Take an idea further.

Find an angle, draft the piece, and build the assets you need around it.

Illustrative examples · Fictional Fernwood Bakery

1Idea

Start with what people keep asking.

Share a rough thought and get a few angles to choose from.

Your rough idea

People keep asking how much dessert to order for a group

Suggested angles

  • A simple serving guide for 10, 20 and 30 guestsPractical. Answers the question directly.
  • Three desserts that cover every tableHelps people choose without overthinking.
  • What we tell customers before a catering orderPuts Fernwood’s own experience up front.

2Plan

Turn the angle into a brief.

Shape who it’s for, what it should do and what to cover before you write.

Selected angle

A simple serving guide for 10, 20 and 30 guests

Audience
People hosting showers, office parties and birthdays
Goal
Help them order the right amount with confidence
Talking points
  • 2 to 3 small pieces per guest
  • Mix three flavors
  • Order about a week ahead

A brief shapes the piece. Deciding when to create it is a separate step you do yourself in the Content Planner.

3Write

Draft in your brand’s voice.

Start from a draft that knows who you’re talking to, then edit it until it sounds right.

Voice: warm, practical, neighborlyAudience: party hosts

Blog draft · Editable

How Much Dessert to Order for Your Next Gathering

Planning for 30 guests? Plan on two to three small pieces each, so about 75 treats. Pick three flavors, like berry tartlets, lemon squares and brownies, and everyone finds something they love.

Give us about a week’s notice and we’ll have it boxed and labeled for you.

Prompt Library

Start with popular prompts. Save the ones your team uses.

zenna comes stocked with prompts for common jobs like blog posts, emails, newsletters, and social content. Add the prompts your team already uses so everyone can start from the same instructions.

Illustrative Fernwood samples

Sample prompts

Sample detail · Newsletter · Standard

Included with zenna

Turn a guide into a newsletter

When to use it
You have a useful guide and want to share its main takeaway with your newsletter readers.
Prompt excerpt
Turn the supplied dessert-table guide into a short newsletter. Keep the main takeaway, open with the customer’s question, and end with one next step. Use only details from the guide.
Example output
How much dessert should you order for 30 guests? The Fernwood guide suggests two to three small pieces per person, with a mix of flavors. Start with your headcount, then choose a tray mix that suits your gathering. Read the dessert-table guide before planning your order.

4Design

Make the visuals to go with it.

Create a cover image and a carousel that match the piece.

Berry tartlets, lemon squares and brownies on the fictional Fernwood dessert table.
Cover image

Carousel · 4 slides

  1. 1/4How much dessert for 30?
  2. 2/42 to 3 pieces per guest
  3. 3/4Mix three flavors
  4. 4/4Order a week ahead

5Build

Put the pieces together.

Build a Content Stack around one piece, or a Campaign Stack around an offer. You can also make individual pieces on their own.

Content Stack

Dessert table blog

  • Blog post
  • Newsletter
  • Social posts
  • Cover image
See a Content Stack

Campaign Stack

Holiday catering offer

  • Landing page
  • Ad copy
  • Lead magnet
  • Follow-up email
See a Campaign Stack

Want to talk it through first? Meet Ask zenna

Choose your plan

Find the plan that fits your workflow.

Starter

For a solo owner getting a consistent content rhythm going.

$49/ month

300 AI credits/month

Room to publish consistently for one brand.

  • 1 seat, 1 brand
Choose Starter
Recommended

Operator

For a solo operator running several brands or more campaigns.

$97/ month

1,500 AI credits/month

More room for recurring campaigns across brands.

  • 1 seat, 3 brands
Choose Operator

Studio

Seven seats. Ten brands. For teams that share content work.

$397/ month

11,250 AI credits/month

Enough for 75 complete Content Stacks or 1,125 social posts per month.

  • 7 seats, 10 brands
Choose Studio

Need more credits? Buy a one-time top-up and keep your current plan.

Compare all plans